On June 12th at 5:30 AM, 60 boxes of Xianju bayberries successfully arrived in Singapore via a cold chain charter flight. This marks the first independent export of Xianju bayberries overseas, signifying that Xianju bayberries have opened up a new territory for "going global," with multiple batches of Xianju bayberries set to be independently exported to Singapore in the future.

In the Tang Dynasty, without a cold chain system, it was almost as difficult as climbing to the sky for the people of Chang'an to eat a lychee produced in Lingnan. However, today, the "tycoons" far away in Dubai can easily enjoy a bite of authentic Zhejiang bayberry.

Recently, news such as "Zhejiang bayberries sell for 60 yuan each in Dubai" and "Bayberries still on the tree have been booked for 20,000 jin" has sparked a wave of discussion, with some netizens expressing that Chinese agricultural products going abroad is truly "bayberries gaining recognition."

The text is already in Chinese, and there is no need for translation. Here is the original content: 仙居县荣胜杨梅专业合作社负责人陈涛告诉记者，今年订单需求确实比较大，目前已经有一吨左右的迪拜杨梅订单，预计本周五发货。但对于杨梅出口的价格，陈涛倒表示并没有网上传得那么夸张，“我们销售到迪拜的价格在三四百元/斤。”他说。今年，陈涛还扩展了分销渠道，将业务中心放在了东南亚，目前已经发出三四批杨梅现货，每批2000斤左右。“今年产量总体变化不大，长势算是比较喜人，我们果园总产量能达到30万斤左右。”陈涛说。

Not only Xianju, but also in many places in Zhejiang, the bayberries have been selling well overseas this year.

The person in charge of Jinhua Lanxi Qixing Mountain Mingguo Orchard, Tang Yougui, just exported 100 boxes of waxberries to Dubai last week, with 54 pieces per box weighing 4 jin, priced at 1680 yuan, and each piece sold for a high price of 31.1 yuan. This is already the second order from the Dubai client this year.

"A few years ago, I was constantly cooperating to meet various customs export inspection standards. Last year, I finally welcomed two overseas orders: 30 boxes for Dubai and 80 boxes for Singapore," said Tang Yougui, unable to hide his joy. The Dubai client placed an order after tasting the bayberries sent by a friend and found them particularly delicious, while the Singapore client is a distributor looking to sell them in local supermarkets. Of course, Tang Yougui's main business scope is still domestic sales. His 140-acre bayberry orchard has a daily shipment volume of about 5,000 to 6,000 jin, mainly sold to cities like Beijing, Shanghai, Guangzhou, Shenzhen, and Hangzhou, with prices per box ranging from 380 to 1,280 yuan depending on the size of the individual fruit. "My goal in exports is not about the volume, but more about proving that Chinese agricultural products have the capability to enter the high-end overseas market," Tang Yougui said.

News about Yangmei going overseas is emerging one after another. In 2022, the news that "Chinese Yangmei costs 60 yuan each for export to Dubai" had already made it to the trending searches. In 2024, some Yangmei growers stated that the Dubai royal family also placed an order, and when the delivery was made, "three nannies came to receive it," and they also sent a few "buyer shows," which sparked another wave of heated discussions among netizens.

In fact, the export of Yangmei is no longer a new thing. As early as 2003, Xianju Yangmei had already entered the international market, with sales increasing year by year. In 2021, the value of goods was $192,600; in 2022, the value of goods was $372,400; and in 2023, the value of goods was $542,100. In recent years, Yangmei from Ningbo, Lishui, Jinhua, Wenzhou and other places in Zhejiang has also been sold to the UAE and European and Southeast Asian markets.

Qingtian Yangmei's main export platform, Qingtian Zhongzhi Commodity Trading Co., Ltd. General Manager Xia Xiaoqing told reporters that Qingtian Yangmei has been exported for many years, but in the past two years, its global recognition has particularly increased, mainly sold to Italy, Spain, the UK, the Netherlands, and other places. "The price of medium to large fruits over 25 grams is 3-4 euros each. The Yangmei harvest season is only a short month each year, and the fresh and sweet Chinese Yangmei is very popular among European consumers," said Xia Xiaoqing. This year, the export of Yangmei to Rotterdam has already exceeded 6 tons.

Of course, in addition to high prices and large export volumes, the sales channels for Zhejiang bayberries are also continuously expanding. In the early morning of June 12 this year, 60 boxes of Xianju bayberries successfully arrived in Singapore on a cold chain charter flight. This marks the first time Xianju bayberries have achieved independent export overseas; previously, bayberry sales were all exported through third-party agents.

To promote the independent export of Xianju bayberries, the Taizhou Business Representative Office in Singapore (Southeast Asia) continues to make efforts. Following last year's first overseas Xianju bayberry (cultural tourism) promotion event in Singapore, this year it held the first overseas Xianju bayberry series specialty product promotion conference, and conducted market research multiple times in local supermarkets, stores, and communities, visiting and negotiating with several distributors to facilitate transactions between Xianju agriculture and Singaporean buyers.

In order to ensure the speed and efficiency of the export of bayberries, customs in various regions of Zhejiang are continuously improving customs facilitation measures to help bayberries and other specialty agricultural products expand into international markets. For example, the Yuyao Customs has intervened in advance through a special working group to assist merchants in obtaining qualifications for outbound orchards and packaging factories, opening a "green channel" for the inspection of fresh and perishable agricultural products at the place of origin; Lishui Customs provides enterprises with 7×24 hour appointment inspection services, ensuring inspections are conducted upon arrival, and has strengthened information interaction with customs at ports such as Hangzhou Xiaoshan Airport, achieving "local + port" coordinated supervision, with bayberries crossing cities in just about 4 hours.

Chinese people love Chilean cherries and New Zealand kiwis. These overseas agricultural products have a strong brand influence in the domestic market. I believe that in the future, Chinese agricultural products, like bayberries, will also have an increasingly broad path to go global.